2.04 Strategies for effective social media engagement
Academic team: Prof Harith Alani, Dr Miriam Fernandez
Policing partners: Humberside Police, Gloucestershire Police, Dorset Police
Status: Complete
The aim of this project, which builds on previous research conducted through CPRL, is to understand what attracts citizens to engage with social media policing content, from corporate as well as from non-corporate accounts. The proposed approach combines learnings from existing theories and studies on user engagement as well as from the analysis of 1.5 Million posts from 48 corporate and 2,450 non-corporate Twitter police accounts. Results provide police specific guidelines on how to improve communication to increase public engagement and participation
Outputs
| Title | Outputs type | Lead academic | Year |
|---|---|---|---|
| Social media engagement | Final Report | Alani, H | 2018 |
| Policing engagement via social media | Presentation | Fernandez, M | 2017 |
News
Remembering Dr Nicky Miller
It is with great sadness that we have to let colleagues know of the premature death of our dear friend Dr Nicky Miller in mid-December.
- We are looking for forces who are willing to showcase their PCSO’s in a new television series
- New Paper: ‘Why aren’t you using Bluetooth?!’: Officer understanding of the dangers of handheld and handsfree mobile phone-use by drivers
- A project on maternity experiences in policing receives the Steven Chase Memorial Award
Upcoming Events
Online Membership Group meeting
Thursday, March 6, 2025 - 10:30 to 12:30
Microsoft Teams
Explore
Undergraduate
Postgraduate
Policy
-
Follow us on Social media
-
