2.02 Enhanced engagement of public via social media

Academic team: Prof Harith Alani, Dr Miriam Fernandez
Policing partners: Dorset Police, Lancashire Police, National Crime Agency
Status: Complete

Social media is a powerful communication tool that can reach a very large number of people quickly.

This research focused on analysing the impact of policing messages that appear on social media (mainly Twitter) to identify the best message-writing practices to generate a higher level of engagement.

Outputs

TitleOutput typeLead academicYear
An analysis of UK policing engagement via social mediaConference paperFernandez, M2017

News

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27th October 2025